Women in Business – Build a Marketing Strategy That Supports Business Growth

Women in Business - Build a Marketing Strategy That Supports Business Growth

December 3, 2026

Big Reputation, Uttoxeter, England

9:30am - 12:30pm

Effective marketing starts with a clear strategy.

This practical workshop is designed to help women in business step back from day-to-day marketing activity and make confident decisions about where to focus their time, budget and resources to achieve sustainable growth.

Led by Chelsea Spencer, Managing Director of Big Reputation and a Chartered Marketer, this interactive session will explore how to align your marketing activity with your wider business goals, better understand your ideal customers, and develop a strong and compelling market position.

During this workshop, you will learn how to:

Set meaningful marketing objectives that support business growth
Identify and prioritise your target audiences
Understand customer needs and buying behaviour
Develop a clear market position and value proposition
Choose the right strategic marketing priorities for your business
Measure whether your marketing strategy is delivering results

By the end of the session, you will have the foundations of a focused marketing strategy that can guide future business decisions and support long-term success.

Who should attend?

This workshop is open to women in business across Staffordshire (excluding Stoke-on-Trent) whose businesses are between 0 and 5 years old.

Event details

Date: Thursday 03rd December
Time: 9:30am to 12:30pm

Venue:
Big Reputation Offices
19 St George’s House
Church Street
Uttoxeter
ST14 8AG

Refreshments will be provided.

This workshop is part of the Women in Business Programme, supporting female entrepreneurs and business owners to develop the skills, knowledge and confidence needed to grow successful businesses.

About the Speaker

Chelsea Spencer is the Managing Director of Big Reputation and a Chartered Marketer with extensive experience in helping businesses develop strategic marketing approaches that drive growth, build strong brands and deliver measurable results.